Ben works to develop visual presentation and content strategy by working closely across creative direction, production, and execution of campaigns to ensure that the story being told is creating the growth the client is looking for.
Ben looks to build out content strategies through a mixed approach of analytical and cultural elements. This is not a specialization in social media to pump growth, but rather a more holistic method that brings all elements of the brand and its activations for a viewer together to more deeply understand and connect with the brand from first glance.
The key in this approach is to highlight all internal elements - it’s not about strictly showing the polished campaign shot, but rather about bringing the audience into the brand to make them truly feel like they are part of a family.
People want to connect and feel they are part of something, and I specialize in making sure that connection happens.